Master the Key Business Writing Skills in Six Weeks


Transform Your Written Communications to Boost Your Impact in the Workplace



 

Do you struggle with writing in the workplace or in managing personal business affairs? Are poor writing skills holding back your career? Would you like to improve the way you communicate in emails, reports, proposals, and other documents but are short of time and do not know where to look for help? If you enjoy learning English grammar online, this excellent part-time course is definitely for you.


What You Will Learn

By the end of this course, you will understand parts of speech, grammar, style, and usage not as “rules” or conventions that you must follow. Instead, you will gain control over the language and be able to choose your words strategically to deliver your message clearly and persuasively. Writing should no longer be a matter of drudgery and pain. Instead, it should be a challenge that helps you achieve career or personal goals, and brings you satisfaction, perhaps even fun. You will also learn:

  • How to write in simple, vivid language to engage readers instead of putting them off with abstractions and generalities
  • How to translate jargon and technical terminology into plain language your audience can understand
  • Processes to break complicated projects into manageable chunks, prevent “writer’s block,” work efficiently, stay focussed
  • How to find a logical structure so ideas flow smoothly
  • How to write in clear, concise, convincing, and engaging language that your associates, clients, and customers can understand and act upon

Business professionals who have taken this course say they now look upon writing in a more savvy way. You will get plenty of practice doing challenging exercises with model answers.

The course covers the key ingredients of good writing of all genres, as relevant to tweets, emails, listicles, social media, and other modern formats as they have been to the classics of fiction and non-fiction and today’s best-selling books.


Why choose this course over others or in a classroom? Why not simply buy a book?

  • More content than possible in a classroom
  • Cost-effective as you pay the course creator directly, with few overhead costs
  • Plenty of exercise, with model answers
  • Option of coaching for a reasonable additional fee.


Benefits of This Course

Is learning to write in plain language worth the effort? Absolutely. The struggle to understand badly written material consumes 22 percent of American work time, costing hundreds of billions of dollars each year, according to one study.

Jargon became so rife at SpaceX and Tesla, that Elon Musk ordered staff to stop using made-up acronyms because people in his companies could no longer understand each other. He threatened “drastic action” against those who did not fall in line with his efforts to dismantle this Tower of Babel.

This crisis in communications provides opportunities for those able to write in concise, plain language that anyone can understand.

“By writing well, you can stand out from the crowd. There is too much poor writing in the business world," says Dr Andrew Sentance, Senior Economic Adviser Pricewaterhousecoopers LLP.

“The one easy way to become worth 50 percent more than you are now — at least — is to hone your communication skills — both written and verbal,” says Warren Buffett, chief executive of Berkshire Hathaway.





Your Instructor


John Kohut
John Kohut

John has worked as a financial and political news correspondent and editor at Reuters, Bloomberg, The Wall Street Journal, Globe and Mail, Asia Inc., Sunday Times of London, South China Morning Post, and other publications. He has a master's in management from London Business School, with Distinction, and was General Manager, East Asia for Granada TV's Chinese joint venture "Joy Luck Street." He worked as a consultant for Channel 4 Television in the UK, as well as Granada, now part of ITV. His education includes a BA degree in East Asian Languages and Civilizations from Harvard University, Summa Cum Laude, and an MSc in Chinese Politics from SOAS, part of London University. John is a Canadian citizen and permanent resident of the UK. He lives in London.

Running through John’s academic and professional life is a belief in the importance of clear, precise, transparent, accurate, and truthful communications as the foundations of good business, democratic government, respect for personal rights, and good corporate and individual citizenship.


My first and best writing skills course

"This is the first writing course I've done so I wasn't sure what to expect. It's full of content which is all extremely helpful, interesting, and insightful. Each section is very informative and made me aware of the importance of writing in a concise manner. For those who write a lot for their job/business, this course is invaluable.


"I found it extremely interesting and very helpful. I now take a different approach to writing, which in itself will make a big difference.


"I thought the course was presented really well and very clearly. It's really made me think about articles I read now and how important it is to get your point across with no jargon or clutter."




Lynda Raftery,

Interior Designer


"John’s course provides a thorough analysis of writing styles and the traps we fall into. The course is filled with useful examples taken from current affairs and the exercises challenge you to apply this knowledge while benefiting from John’s individual feedback.


"I would highly recommend the course if you are serious about developing clear and effective communication skills.


"My writing has definitely improved as I am more aware of choice of words and how they read in a sentence. I was also particularly interested in the deliberate use of obfuscation in business communication. If you pay attention to the way the writing is constructed you can gain insights into the author’s likely intentions."



Nick von Bromsen

Design and Project Manager

Practitioner of the Prince2 structured project management method

"I never knew there was so much I didn't know but thanks to this course I feel much more prepared, and excited, to tackle the various bits of academic writing I have coming up. John's personal notes and corrections seems really unique to this style of online course and made it a personalised learning experience I am not sure I would have found anywhere else."


Jed Perez

Community Outreach Support Officer


Course Curriculum



Frequently Asked Questions


When does the course start and finish?
The course is self-paced but designed to last six weeks, part-time, and manageable for those with busy jobs and lives. However, you can go at your own speed.
How long do I have access to the course?
Students have access to the course indefinitely.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 10 days and we will give you a full refund.
What is the course approach?
The course explains the skills, techniques, and principles of business writing, shows you how to apply them, and gives you practice to make sure you have understood.
How much time do students need to invest in this online course?
You need to allow between three and five hours for each of the six sections. The more time you spend on engaging with the lectures and working on the exercises, the more you will learn.

Thank you for enrolling.

John Kohut

London, 2021-


Get started now!